About Special Section Online & Publisher's Edge
Our mission is to help papers increase revenues and profits.
After publishing and operating papers in Michigan for more than 25
years, owner David Baragrey began Publishers-Edge in 2000.
We are a privately held company that is driven by creating and
developing good products to help our customers. We are not owned by
a larger corporation that holds our feet to the fire driving for
better margins and increasing stock value. Of course we want to
increase sales for our business but our focus is on creating
innovative products at reasonable prices. Our time tested operating
attitude is that if we offer a good product at fair price customers
will come back again and again. We are building a strong base of
satisfied customers for our business to grow from. Click Here to
read what some of our customers have to say about us.
Our product line-up includes:
30 different Special Section Packages.
Each package includes a minimum of 13 articles and photos. These are
all original content articles. They do not promote a specific
product or service. They are informative articles written to benefit
your reader.
But the content is just the beginning. We also include sales tools
to help you sell advertising in these special sections. We
pre-design a 16 page section for you complete with ad spaces for
your sales staff to fill. This pre-designed section makes it easier
to show and sell the section to your advertisers. We also include
sales scripts. These include a couple of good opening statements
plus 8 or 9 common objections your sales staff might hear and what
to say when they hear them. Additionally, we include a list of the
types of businesses you should be seeing for each special section.
Great content plus all the tools you need to improve revenues in
your special sections.
Over 400 How-To Articles. This is the
hottest special section content to hit the circuit in years. Papers
all over the country are publishing very successful How To sections
adding thousands of dollars in new revenues to their sales figures.
These How To articles cover everything from buying a new car to
selling your home. Topics include Home, Health, Family, Automotive,
Outdoor, Finance, Recreation and much more.
SpecialSectionOnLine.com is our new
on-line access page to everything we offer. Annual subscriptions for
any size paper. Special pricing is available to Associations to
offer this package as a member benefit. Corporate packages are also
available companies who publish multiple papers. We also have a
special package for PAGE Co-op Members
Read what our customers have to say about our special section
program.
We make it easier to sell advertising in special sections. Use the
order form on-line or contact us to order by mail. Click Here to use
the order form now.